growth consulting for companies
Get outside perspective on your current business situation. We identify your strengths and potential challenges and recommend action plans that create positive change. We help you focus your efforts and resources on the right aspects of your business to produce results. Engagements include organizational reviews, a summary report and presentation of findings.
– Business positioning and value proposition
– Messaging and story
– Marketing strategy
– Organizational design
– Competitive benchmarking
Align your organization’s strategy and messaging with your vision, values, brand and culture to reach your goals faster. Address your most critical business challenges collaboratively through facilitated leadership offsites and strategy sessions. Programs harness your team’s collective expertise to get everyone on the same page and gain significant business insight through powerful guided processes and clear action plans.
– Business positioning and value proposition
– Go-to-market planning and marketing strategy
– Teambuilding, collaboration and conflict resolution
– Sales and communication
– Diversity and inclusion
Receive ongoing strategic support and accountability to accelerate your growth. We partner with your team to identify and implement effective strategies. These highly collaborative engagements support your leadership team in achieving your most critical priorities. Benefit from strategic insight and recommendations, guidance and coaching around execution plans to ensure alignment and raise your company’s leadership profile.
– Establish a startup marketing function
– Reposition a fintech firm in a new market
– Rebrand a technology foundation
– Develop new product offerings
– Initiate a Customer Advisory Board
Our business alchemy process
We guide you through a structured framework that addresses the most critical questions for your successful execution and growth. We will look at your organization’s purpose and how to share your big vision with others. We ensure your products and services serve your customers and effectively engage all key stakeholder (clients, prospects, staff and partners) through the right team and support structures. We help create the right organizational processes and metrics needed to scale efficiently by aligning your entire organization around desired outcomes. By clearly defining your company’s objectives, we drive innovation, motivation and execution to accelerate performance and financial results.
Lenore worked with us on developing a marketing plan to help launch a new robo-advisor into a crowded playing field. Her insights and ideas helped us refine our message and bring clarity to a previously vague plan. Through several intense brain-storming white-board sessions, we were able to more accurately identify our target audience and establish a concrete plan to reach our client base. Her insights and focus on core message and brand identity make her an huge asset to firms just starting or, indeed, to those with an established base looking to grow to the next level.
I had the pleasure of working with Lenore on a number of significant business initiatives. She was instrumental in developing FXall’s strategic messaging, clarifying our values and managing marketing and communications to all our stakeholders for our acquisition of LavaFX, successful IPO on the NYSE and subsequent acquisition by Thomson Reuters. Lenore is a consummate professional and a highly collaborative partner. I would not hesitate to work with her again or recommend her to anyone looking to differentiate their business from the competition.
Managing Director, Global Head of Foreign Exchange, Thomson Reuters (formerly CEO of FXall)
We got a lot of value from our strategy session with Lenore. She was very helpful in enabling the team to get clarity on our value proposition for each of our client segments and develop targeted messaging that effectively conveys our unique offering. Lenore made the most of our time so we were able to accomplish a lot and align the team and our partners around our most important priorities.
Alex Dunegan, CEO, Lumint Corporation
Alfred Eskandar, CEO, Portware
Lenore helped me to hone my message through role-playing and build my brand, beyond just the company brand, but also for myself as a founder and leader. She helped me to create a more personal connection with my customers and develop consistent messaging. Even though I didn’t want to be the public personality for the company, Lenore helped me understand the importance of my needing to be visible and tell my story. She convinced me that I needed to market myself to get beyond seed money as a brand (one identity) which would make me more investable, like money in the bank.
Lara Kometz, Founder, BlueButterfly